Not everyone has the time or resources to manage social media channels on top of everything else it takes to run a charity. Maintaining an active social media platform takes up your valuable time and resources. That’s why we take that weight off your shoulders, managing your social channels and creating a content calendar to keep everyone on the same page.
Don’t Settle
Choosing the wrong social media marketing provider or not having one at all can lead to stagnant channels with little audience engagement. For effective audience targeting and engagement strategies, you want to reach your potential supporters with a solid and consistent brand identity, building their trust. To have the whole picture of what is going on with your accounts— a content calendar, monthly reporting, and someone to walk you through your analytics— choose Louise Street Marketing today!
The Companionship Difference
Collaboration
At Louise Street Marketing, we work closely with clients to understand their brand identity, goals, and target audience. We initiate collaborative feedback sessions to develop effective social media strategies, encouraging open communication and valuing your input.
Communication
Clear and consistent communication is vital. We stay in touch through email, calls, and video conferences. We provide progress reports, analytics, and performance metrics for your social media campaigns. Our team is always available to address your questions, concerns, or feedback, fostering a transparent and collaborative relationship.
Celebration
We celebrate milestones and successes together, acknowledging and appreciating accomplishments. Our team enjoys recognizing your brand's achievements through shoutouts, dedicated posts, or special promotions on social media. Celebrating our successes strengthens our partnership and fuels exceptional campaign results for your brand.
The Journey
We aim to create captivating, interactive, and informative content, focusing on quality over quantity.
Here’s our 3-step process:
Initial Strategy Meeting
We get to know you, your website, and your brand before we plan your posts so that they align with your brand, offerings, and messaging. This could include an initial planning meeting or a call about your goals and strategy.
Planning & Approval
Our social media team creates a content calendar for you to review before the start of each month. These posts are based on your services, events, or news about your organization. Once you’ve approved the calendar, the content is scheduled to be posted when your followers are most active on social media.
Monthly Reports
You’ll be sent a monthly report created by our team that outlines your social media channels’ engagement, traffic, and most successful posts. We give you insights into what is working well and what needs improvement. From there, we can adjust our upcoming posts, focusing on engaging your audience effectively.
Benefits
Presence & Brand Awareness
By allowing our team to schedule consistent social media posts on your behalf, you stay relevant in the minds of your followers and potential customers. When the need arises for your product or service, you will be at the top of their mind.
More Web Traffic & Conversions
Social media is a powerful tool to drive high-quality traffic to your website. We create posts designed to drive your social traffic to a specific web page to perform a conversion action (contact form, donation, sign up, etc.).
Measurable Results
Our social media analysis tools work with Google Analytics to provide comprehensive insights into your social media accounts. We can use internal and competitive data to make a data-driven plan without trial and error.
