At Louise Street Marketing Inc., we understand the significance of a strategic and visually captivating website. That’s why our WordPress web design services have a distinct process that ensures your site meets your goals and resonates with your target audience. From initial strategy meetings to website launch and beyond, we guide you through every step of your WordPress design and development journey.
Don’t Settle
Choosing the wrong website provider can lead to a generic site that lacks customization and user-friendliness, resulting in low engagement and conversion rates. Additionally, an improperly optimized website may struggle to rank on search engines, making it challenging for potential customers to discover your brand online. It’s crucial to partner with a provider who understands your goals and can deliver a site that looks appealing and effectively drives results.
The Companionship Difference
Collaboration
We collaborate closely with you and your team to define your website's goals and objectives. Our strategic approach includes deep dives into your target audience, differentiators, messaging, and more. By understanding your unique needs and preferences, we tailor our design and development process to align with your vision.
Communication
Effective communication is at the heart of our design and development services. From strategy meetings to website launch, we keep you informed and involved every step of the way. Our transparent approach ensures you're always aware of the progress and can provide feedback and input as needed.
Celebration
We celebrate the successful completion of each website project, but our commitment doesn't end there. We continuously monitor your WordPress site's performance and provide ongoing support and maintenance to ensure it remains optimized and up-to-date. Our goal is to see your website thrive and evolve over time, reflecting the growth and success of your charity.
The Journey
Discussion
In our first strategy meeting, we define your site’s goals, including a deep dive into your target audience (website visitors), differentiators, messaging, and more.
Research
We analyze your current website and Google Analytics data to understand engagement factors and traffic flow. This data forms the foundation for building your new site. Our team then develops a strategy by creating a webmap and wireframes for the homepage and inner pages. Once approved, we design your site based on the chosen wireframes.
Design
After defining your website’s goals and strategy, we move into the design phase. We present multiple homepage concepts tailored to your brand, from which you select one. We then design all proposed page templates, ensuring consistency. Your feedback guides revisions until we achieve a visually compelling, user-friendly website that effectively communicates your brand message.
Development
Once content and SEO strategy are approved, we begin the development phase, implementing the design and content on a development server. We ensure the website is user-friendly, visually appealing, and optimized for performance. We communicate with you through revision cycles to ensure that it meets your expectations and requirements. Your feedback is crucial throughout this process.
Launch and Training
After the final revisions, we launch the new website with minimal downtime. We redirect all old URLs to the new ones via 301 redirects. Following the launch, we provide detailed training via Google Meet to empower you to manage and update your site. We aim to equip our companions with the tools they need to maintain their site independently while offering ongoing support.
Benefits
Strategic Alignment
Our strategic approach ensures that your website aligns with your charitable goals and objectives, helping you achieve measurable results and drive growth.
Engaging User Experience
We prioritize creating a seamless user experience for easy and intuitive navigation. Our available WordPress page templates serve as reliable visual formats to create eye-catching web pages when needed.
Optimized Performance
With our attention to detail and commitment to excellence, we ensure that your high quality website performs optimally across all devices and platforms, delivering a consistent and reliable experience to your audience.